Strategy Safari: The Complete Guide Through the Wilds of Strategic Management (English Edition)

Strategy Safari: The Complete Guide Through the Wilds of Strategic Management (English Edition)

作者
Henry Mintzberg、Bruce Ahlstrand、Joseph B. Lampel
语言
英语
出版社
Financial Times/ Prentice Hall 版次:第 2nd 版
出版日期
2020年6月12日
纸书页数
544页
电子书格式
epub,pdf,mobi,azw3,txt,fb2,djvu
文件大小
5792 KB
下载次数
7998
更新日期
2023-08-27
运行环境
PC/Windows/Linux/Mac/IOS/iPhone/iPad/iBooks/Kindle/Android/安卓/平板
内容简介

“Henry Mintzberg’s views are a breath of fresh air which can only encourage the good guys.” The Observer“My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning.” Tom Peters, managment guruStrategy is the most prestigious but also the most confusing part of business. Managers are constantly bombarded with new jargon and the latest fads promising the magic bullet for every strategic problem. The world of strategy can seem to be an impenetrable jungle. Strategy Safari presents a powerful antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines. This revised edition is a comprehensive, colourful and illuminating tour through the wilds of strategic management.In this provocative, jargon-free and extremely readable guide, top strategy authors Mintzberg, Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know.Take the strategy safari – your business will thank you for it.

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