The Art of Choosing (English Edition)

The Art of Choosing (English Edition)

作者
Sheena Iyengar
语言
英语
出版社
Twelve
出版日期
2010年4月1日
纸书页数
336页
电子书格式
epub,pdf,mobi,azw3,txt,fb2,djvu
文件大小
1251 KB
下载次数
3416
更新日期
2023-09-01
运行环境
PC/Windows/Linux/Mac/IOS/iPhone/iPad/iBooks/Kindle/Android/安卓/平板
内容简介

Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar's award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use The Art of Choosing as your companion and guide for the many challenges ahead.

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