Hospitality Sales and Marketing: An Evolutionary Journey with Howard Feiertag (English Edition)

Hospitality Sales and Marketing: An Evolutionary Journey with Howard Feiertag (English Edition)

作者
Howard Feiertag
语言
英语
出版社
Apple Academic Press 版次:1
出版日期
2019年8月15日
纸书页数
713页
电子书格式
epub,pdf,mobi,azw3,txt,fb2,djvu
文件大小
25874 KB
下载次数
7037
更新日期
2023-06-29
运行环境
PC/Windows/Linux/Mac/IOS/iPhone/iPad/iBooks/Kindle/Android/安卓/平板
内容简介

Grouped by general topic, this collection of the best "Sales Clinic" columns in Hotel Management written by Howard Feiertag over the course of 35 years provides an abundance of juicy nuggets of tips, tactics, and techniques for professionals and newbies alike in the hospitality sales field. Readers will take a journey down the road of the development of hospitality sales from the pre-technology era (when knowing how to use a typewriter was a must) to today’s reliance on digital technology, rediscovering that many of the old techniques that are still applicable today.

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